Plus, infant reflux information and how to manage parental anxiety
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Shaping the future health of babies
Dear [* data('firstname') || 'Healthcare Professional' *],
GPs tell us that parental anxiety is one of the biggest challenges when managing infant reflux1. As June is reflux awareness month2, we have worked with healthcare professionals to develop resources to help you manage the challenges of infant reflux, including practical tools to help you continually support parents.
Kind regards,

The SMA® Professional Team
[* IF data('95.pref_website_newsletter') == '0' *] [* ELSE *]
Infant reflux, guidance on managing parental anxiety and the use of thickened formula
Educational resources about managing infant reflux and parental anxiety:
  • What causes infant reflux
  • How to advise and reassure parents and carers
  • CPD accredited learning on motivational interviewing
  • NICE guidance on managing infant reflux3
Nutritional management options for the crying infant
Managing colic in formula fed infants
How to transition to a new formula: An infographic guide
When a formula-fed infant has reflux, parents may be advised to switch to a thickened formula, such as SMA® Anti-Reflux. It is important that parents are guided on how to transition to a new formula correctly. Our transitioning guide shows 3 main steps to help guide parents.
[* END *]
SMA Comfort
Understanding thickened formula: SMA® Anti-Reflux
Thickened formula serves an important purpose in the management of frequent reflux in formula fed infants because after parental reassurance, NICE recommends trialling a thickened formula before medication*+3.
SMA® Anti-Reflux is a Food for Special Medical Purposes and is the only anti-reflux formula in the UK&I that offers easily digestible starch and 100% whey, partially hydrolysed protein to help manage reflux and regurgitation4-8.
®Registered Trademark.

*For the management of frequent regurgitation with marked distress in formula fed infants, following parental reassurance and advice, NICE recommends trialling a thickened formula3.
+Alginate therapy
References:
  1. MIMS Learning survey of 1000 GPs (2020). What do you find most challenging about managing infant reflux? (Completed September 2020)
  2. Living with reflux. Available at www.livingwithreflux.org/raising-awareness-of-reflux-in-children-june.html (Accessed May 2022)
  3. NICE (2015). Gastro-oesophageal reflux disease in children and young people. Available at www.nice.org.uk/guidance/ng1 (Accessed: May 2022).
  4. Indrio F, et al. Nutrients 2017, 9, 1181.
  5. SMA® Anti-Reflux datacard (2022). Available at www.smahcp.co.uk
  6. Aptamil Anti-Reflux and Cow & Gate Anti-Reflux datacards. Available
  7. Hipp Organic anti-reflux datacard. Available at www.hipp.co.uk/healthcare-professionals (Accessed May 2022).
  8. Billeaud C et al. Eur J Clin Nutr 1990;44:577-583.
IMPORTANT NOTICE: We believe that breastfeeding is the ideal nutritional start for babies as breast milk provides a balanced diet and protection against illness for a baby. We fully support the World Health Organization's recommendation of exclusive breastfeeding for the first six months of life followed by the introduction of adequate nutritious complementary foods along with sustained breastfeeding up to two years of age. We also recognise that breastfeeding may not be an option due to certain medical conditions. Parents should only feed Infant formula for special medical purposes under supervision of a healthcare professional after full consideration of all feeding options, including breastfeeding. Continued use must be assessed by the healthcare professional in relation to the baby's progress bearing in mind any social and financial implications for the family. Infant formula should always be prepared, used and stored as instructed on the label in order to avoid risks to a baby's health. This product must be used under medical supervision. SMA® Anti-Reflux is a special formula intended for the dietary management of bottle-fed babies when significant reflux (regurgitation) is a problem. It is suitable as the sole source of nutrition up to 6 months of age, and in conjunction with solid food up to 12 months of age. If the baby's reflux does not improve within 2 weeks of starting SMA® Anti-Reflux, or if the baby fails to thrive, the family doctor should be consulted.

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