Thanks for signing up to Purina! Great news: you can use the codes below for a discount on your pet’s new favourite foods! Shop for dogs with 20% off at PRO PLAN with promo code: SMANEW Shop for cats with 25% off at Purina Direct with promo code: HELLOSMA Just click the links below to visit our shops, browse our range of products, and use your code. With Purina, you'll also get the following benefits: Free delivery when you spend over £20 at Purina Direct, or £29 at PRO PLAN 20% off your first subscription order, and 10% off recurring orders. Access to the Points Loyalty Program, where you can collect points on every purchase, and spend them on new orders. Regular special offers and discounts, as well as helpful pet care advice from our newsletters. Happy shopping! Shop cat food Shop dog food Abridged Terms and Conditions Purina Direct: Open to UK, 18+. Offer available when a qualifying order is placed via PURINA DIRECT between 00:01 on 01/03/25 and 23:59 on 31/12/26. To qualify for the offer, participants are required to place their order by the stated date and enter the promotion code HELLOSMA at checkout to receive 25% off any product. This offer can only be redeemed once. Not valid in conjunction with any other offer including Subscribe and Save. Maximum discount £50. For further details of how to claim, and full terms and conditions, visit Conditions of Sale | Purina Direct Abridged Terms and Conditions: Open to UK, 18+. Offer available when a qualifying order is placed between 00:01 on 01/03/25 and 23:59 on 31/12/26. To qualify for the offer, participants are required to place their order by the stated date and enter the promotion code SMANEW at checkout to receive 20% off any product. This offer can only be redeemed once and valid for first order only. Not valid in conjunction with any other offer including Subscribe and Save. Maximum discount £50. For further details of how to claim, and full terms and conditions, visit Conditions of Sale