%%[ var @CampaignID, @CampaignName, @PromotionID, @PromotionName, @EmailTag, @Message, @Brand, @Cell, @SubscriberKey, @SentDate, @email, @brand_preference, @brand_engagement, @campaign_brand /* Populate fields below */ set @CampaignID = "SMA2869074" set @CampaignName = Concat(@CampaignID,"_","SMA Rebrand Launch Baby IE") set @PromotionName = Concat(@CampaignName ,"_","06") set @EmailTag = "Tactical" set @PromotionID = Concat(@CampaignID,"_","06") /* Do not touch fields below */ set @campaign_brand= "SMA" set @Message = emailname_ set @Brand = brand set @Cell = customer_retention_date_band set @SubscriberKey = _subscriberkey set @SentDate = xtshortdate set @SendId = jobid set @email = emailaddr set @brand_preference = brand_preference set @brand_engagement = brand_engagement InsertDE("Campaign Reporting Extract_Consumer","CampaignID", @CampaignID,"CampaignName", @CampaignName,"Message", @Message,"PromotionID", @PromotionID,"PromotionName", @PromotionName,"EmailTag", @EmailTag,"Brand", @Brand,"Cell", @Cell,"SubscriberKey", @SubscriberKey,"SentDate", @SentDate, "SendId", @SendId, "email", @email, "brand_preference", @brand_preference, "brand_engagement", @brand_engagement, "campaign_brand", @campaign_brand) var @currentYear set @currentYear = Now() set @currentYear = format(@currentYear,"yyyy") VAR @FirstName SET @FirstName = [hero_name] IF EMPTY(@FirstName) THEN SET @FirstName = "Baby Club member" ENDIF /* To use personalisation copy and paste the below variables into your email %%=v(@FirstName)=%% */ ]%%
Explore the brand new site with tailored tips and support.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
SMA® Baby Club
Ta Da... Our New Website is Here
Hello %%=v(@FirstName)=%%,
Exciting news! Our shiny NEW website has just landed! We've been supporting parents since 1919 so it's no surprise that it's absolutely BURSTING with expert information and advice for every step of your early parenting journey.

It's been developed alongside a host of experts, as well as experienced parents, so think of your SMA® Baby Club website as having a midwife, nutritionist and big sister at your beck and call, 24/7!
Browse the new site
To the Baby Hub
Have you seen...?
Weaning Hub
Tips and advice to support
your weaning journey

Click to view ›
Iron And Your Baby
Why is iron so important
for your baby?

Find out now ›
Are You
Baby Fluent?
What is your
baby trying
to tell you?

Read the signs ›
Baby's Gut
Health & Immunity
Dr Childs, leading global expert,
talks gut microbiome and the
immune system

Click to view ›
Here for you 24/7 Careline
Our Careline team of friendly experts are on hand around the clock to
offer personalised advice and support.
Mandy
Mandy
Careline Manager
Bev
Bev
Careline advisor and former midwife
Michelle
Michelle
Careline advisor with special interest in feeding issues
Claire
Claire
Careline advisor with special interest in baby feeding
Call us on 1800 931 832
Live chat Live chat
Email us Email us
Whatsapp Whatsapp
Pioneering baby nutrition since 1919
SMA® Baby Club
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IMPORTANT NOTICE: We believe that breastfeeding is the ideal nutritional start for babies and we fully support the World Health Organization's recommendation of exclusive breastfeeding for the first six months of life followed by the introduction of adequate nutritious complementary foods along with continued breastfeeding up to two years of age. We also recognise that breastfeeding is not always an option for parents. We recommend that you speak to your healthcare professional about how to feed your baby and seek advice on when to introduce complementary feeding. If you choose not to breastfeed, please remember that such a decision can be difficult to reverse and has social and financial implications. Introducing partial bottle-feeding will reduce the supply of breast milk. Infant formula should always be prepared, used and stored as instructed on the label in order to avoid risks to a baby's health.

Promoter: Nestlé UK Ltd, Nestlé House, Haxby Road, York YO31 8TA.

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