SMA® Baby Club

%%[ var @CampaignID, @CampaignName, @PromotionID, @PromotionName, @EmailTag, @Message, @Brand, @Cell, @SubscriberKey, @SentDate, @email, @brand_preference, @brand_engagement, @campaign_brand /* Populate fields below */ set @CampaignID = "SMA3489604" set @CampaignName = Concat(@CampaignID,"_","SMA_Mothers_Day_Email_25") set @PromotionName = Concat(@CampaignName ,"_","04") set @EmailTag = "Newsletter" set @PromotionID = Concat(@CampaignID,"_","04") /* Do not touch fields below */ set @campaign_brand= "SMA" set @Message = emailname_ set @Brand = brand set @Cell = customer_retention_date_band set @SubscriberKey = _subscriberkey set @SentDate = xtshortdate set @SendId = jobid set @email = emailaddr set @brand_preference = brand_preference set @brand_engagement = brand_engagement InsertDE("Campaign Reporting Extract_Consumer","CampaignID", @CampaignID,"CampaignName", @CampaignName,"Message", @Message,"PromotionID", @PromotionID,"PromotionName", @PromotionName,"EmailTag", @EmailTag,"Brand", @Brand,"Cell", @Cell,"SubscriberKey", @SubscriberKey,"SentDate", @SentDate, "SendId", @SendId, "email", @email, "brand_preference", @brand_preference, "brand_engagement", @brand_engagement, "campaign_brand", @campaign_brand) var @currentYear set @currentYear = Now() set @currentYear = format(@currentYear,"yyyy") VAR @FirstName SET @FirstName = [hero_name] IF EMPTY(@FirstName) THEN SET @FirstName = "Baby Club member" ENDIF VAR @ecrm_time_til_due_date SET @ecrm_time_til_due_date = [ecrm_time_til_due_date] /* To use personalisation copy and paste the below variables into your email %%=v(@FirstName)=%% */ ]%%

TO ALL OUR AMAZING
BABY CLUB MAMAS

THANK YOU FOR EVERYTHING YOU DO

What makes a mother? It's the hundreds of little acts of love you do everyday.

Whether it's singing to your bump, bleerily stumbling from deep sleep to night-time nursing, or stopping in the rain to smell a flower. They're acts that mostly go unnoticed but each one is vital and is helping to shape and nurture your wonderful little human.

So we say THANK YOU to all those who mother. We think you're incredible.

And to show our appreciation, we're giving three lucky Baby Club members a luxury spa day for two, complete with treatments and afternoon tea.*

Quick, you haven't got long! Entry closes 23.59 on Mon 31st March.

Best of luck 🤞

with love from the SMA^® Baby Club team

ENTER PRIZE DRAW

Win a Luxury Spa Day for two*

Prize includes a 25-minute treatment and afternoon tea, with three prizes to giveaway.

To enter the draw, head over to our IG channel.

*T&Cs apply. UK & ROI, 18+. Ends 23.59 on 31.03.25. See here for full terms.

Our SMA Careline^® team of friendly advisors are on hand around the clock to provide personalised advice and support.

Call us on 1800 931 832

Live chat

Email us

IMPORTANT NOTICE: We believe that breastfeeding is the ideal nutritional start for babies and we fully support the World Health Organization's recommendation of exclusive breastfeeding for the first six months of life followed by the introduction of adequate nutritious complementary foods along with continued breastfeeding up to two years of age. We also recognise that breastfeeding is not always an option for parents. We recommend that you speak to your healthcare professional about how to feed your baby and seek advice on when to introduce complementary feeding. If you choose not to breastfeed, please remember that such a decision can be difficult to reverse and has social and financial implications. Introducing partial bottle-feeding will reduce the supply of breast milk. Infant formula should always be prepared, used and stored as instructed on the label in order to avoid risks to a baby's health.

Nestlé UK Ltd & Nestlé Ireland Ltd
^®Reg. Trademark of Société des Produits Nestlé S.A.
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